Nissan Australia has slashed the price of its slow-selling LEAF electric car in Australia for the second time since December to drive-away price of $39,990.
The new drive-away figure equates to $36,000 before on-road costs are added, which makes the Nissan LEAF at least $15,000 cheaper than the price it was introduced in June 2012.
Nissan says the reduced price is designed to broaden the appeal of the LEAF EV, and to “capture the attention of buyers considering an EV who might have previously been put off by the comparatively higher purchase price” of electric vehicles.
Buyers should note that the Nissan LEAF now available in Australia is not the updated model, which offers a reduced kerb weight and a 30km boost to its driving range.
“Nissan has taken a number of pioneering steps with the LEAF electric car,” said William F. Peffer Jr., Managing Director and CEO at Nissan Australia. “This is an exceptional car and we are keen to make it more appealing to Australian new-car buyers.
“I encourage anyone considering a small car to drive a Nissan LEAF first, especially if you live in an urban area. First-time drivers of the Nissan LEAF are surprised by its fun-to-drive nature and owners never seem to grow tired of not having to buy petrol. The Nissan LEAF should be on the shopping list of every Small Car buyer,” he said.