BMW of North America announced its support of NYC Parks for its TreesCount! 2015 program with a donation of 20 BMW i3 vehicles.
With these BMW i3 vehicles, TreesCount! staff and volunteers can easily travel throughout the five boroughs to map more than 600,000 street trees, helping to ensure a greener future for the City of New York, its residents and visitors.
BMW deepened its commitment to sustainability with the 2014 launches of the all-electric BMW i3 and BMW i8, a plug-in hybrid sports car. Every element of the vehicles, from the carbon fiber frames to the keys, is built using high quality renewable materials and sources.
“BMW’s vision for a more sustainable future aligns closely with New York City Parks’ TreesCount! mission. We are proud to donate 20 BMW i3 vehicles to help the City collect data that will enable it to understand the environmental and economic benefits of the street trees and inspire a new generation of New Yorkers who care about their city,” said Manuel Sattig, Head of Brand Strategy and Communication, BMW of North America.
“We are so grateful for BMW’s support as we conduct our third street tree census across New York City. The innovative BMW i3 vehicles are a perfect fit with the new technology and mapping tools we are launching during Trees Count! 2015,” said Mitchell J. Silver, FAICP, NYC Parks Commissioner.
The BMW i3 vehicles will be deployed across all five boroughs starting today.
