Nissan USA said Tuesday its LEAF electric car will have a price tag including government subsidies of about $25,000 including federal tax credits when it goes on sale in December.
Nissan will begin taking consumer reservations for the Nissan LEAF April 20. The LEAF electric will becomes available for purchase or lease at Nissan dealers in select markets in December and nationwide in 2011.
Including the $7,500 federal tax credit for which the Nissan LEAF will be fully eligible, the consumer’s after-tax net value of the vehicle will be $25,280.
The Manufacturer’s Suggested Retail Price (MSRP) for the 2011 all-electric, zero-emission Nissan LEAF is $32,780, which includes three years of roadside assistance.
Additionally, there is an array of state and local incentives that may further defray the costs and increase the benefits of owning and charging a Nissan LEAF – such as a $5,000 statewide tax rebate in California; a $5,000 tax credit in Georgia; a $1,500 tax credit in Oregon; and carpool-lane access in some states, including California.
As a result of aggressive pricing and the availability of the $7,500 federal tax credit whose benefit is immediately included, Nissan will be able to offer a monthly lease payment beginning at $349, not including state or local incentives, which could further reduce the net cost of the Nissan LEAF.
In order to ensure a one-stop-shop customer experience, Nissan is carefully managing the purchase process from the first step, when consumers sign up on NissanUSA.com, until the customer takes the Nissan LEAF home and plugs it into a personal charging dock.
– Nissan begins accepting reservations on April 20 first from people who have signed up on NissanUSA.com, and, after a brief introductory period, to all interested consumers.
– Consumers will be required to pay a $99 reservation fee, which is fully refundable.
– Reserving a Nissan LEAF ensures consumers a place in line when Nissan begins taking firm orders in August, as well as access to special, upcoming Nissan LEAF events.
– Rollout to select markets begins in December, with nationwide availability in 2011.