Tesla is making its boldest pricing move yet on the Tesla Cybertruck—and U.S. buyers have just a short window to take advantage.
The automaker has introduced a new entry-level all-wheel-drive (AWD) Cybertruck starting at $59,990, representing up to a $20,000 drop compared to previous base pricing. At the same time, Tesla has reduced the price of its range-topping Tesla Cyberbeast by roughly $15,000, bringing it back under the $100,000 mark.
However, there is a catch: according to CEO Elon Musk, this sub-$60,000 price point may be part of a “10-day flash sale” to gauge market interest. After that, the price could rise depending on demand.
A New Entry Point for the Cybertruck
The new base model effectively replaces the “Premium All-Wheel Drive” as the entry point to the lineup. While the Premium trim continues to be listed at $79,990, the new $59,990 version aims to capture a broader segment of the U.S. truck market.
Unlike the short-lived Rear-Wheel Drive (RWD) variant that Tesla discontinued last year due to low demand, this new base model doesn’t strip away the essentials. It retains the dual-motor setup, the signature motorized tonneau cover, and Powershare V2X functionality.
To hit the lower price point, Tesla has swapped the adaptive air suspension for adaptive damping and reduced the towing capacity from 11,000 pounds to 7,500 pounds.
Buyers still get: dual-motor all-wheel drive, adaptive damping suspension, powershare bed outlets with V2X functionality, tonneau cover and Tesla’s signature stainless-steel exoskeleton.
That’s notable because the earlier RWD variant deleted adaptive suspension, bed outlets, and the tonneau cover while carrying a higher sticker price of around $70,000—and it struggled to find buyers.
The new AWD Cybertruck delivers up to 325 kW (approximately 435 horsepower) and an estimated 325 miles of range (around 523 km under prior specs). However, towing capacity drops to 7,500 pounds, compared to 11,000 pounds in the Premium AWD trim.
For many U.S. truck buyers who use their pickups for daily driving, light towing, and weekend recreation, that capacity may be more than sufficient—especially at this new price point.
Cyberbeast Prices Fall Below $100k
Tesla hasn’t forgotten the high-end buyers. The range-topping Cyberbeast has received a $15,000 price cut, moving from $114,990 down to $99,990. This price adjustment brings the flagship tri-motor truck back to its mid-2024 pricing level.
To achieve this sub-$100,000 threshold, reports suggest Tesla has unbundled some premium add-ons. Notably, the enhanced Full Self-Driving (FSD) package is no longer included as a standard “free” feature in the base Cyberbeast configuration, allowing the sticker price to look much more attractive to premium shoppers.
Combatting Flagging Demand
The timing of these price cuts is no coincidence. Despite the initial hype, Cybertruck sales have struggled to meet Tesla’s ambitious internal targets. Recent data suggests the company is moving approximately 5,000 units per quarter—well below the 250,000-unit annual volume originally forecast.
With 2025 sales reportedly dipping 19% year-over-year and inventory levels rising at Giga Texas, these price adjustments are a clear lever to move stock.
The “10-Day” Warning
In typical fashion, Elon Musk added a sense of urgency to the announcement. Posting on X (formerly Twitter), Musk stated that the $59,990 price point would be available “only for the next 10 days.” He noted that future pricing would depend entirely on the level of demand generated during this promotional window.
Only for the next 10 days https://t.co/82JnvZQGh2
— Elon Musk (@elonmusk) February 20, 2026
Whether this is a permanent shift in the Cybertruck’s trajectory or a temporary clearance event, it marks the most affordable moment in the truck’s history. For those who have been waiting on the sidelines for the “affordable” Cybertruck Musk promised years ago, the window is officially open—for now.
