Highlighting the importance of the China automotive market, INFINITI Motor Company, Ltd. announced it will build five new vehicles in China in the next five years, beginning with the all new QX50 SUV. The announcement comes ahead of the Beijing International Motor Show.
In Beijing, INFINITI will unveil its all-new INFINITI QX50 midsize luxury crossover for the first time in Asia. Local production of the QX50 will begin ramping up shortly at the company’s manufacturing facility in Dalian, China. The QX50 midsize luxury crossovers built in China will be sold exclusively to the China market and will be available for purchase later this year.
In addition to the new QX50, the stylish and innovative INFINITI Q Inspiration concept car will also make its Asia debut. Representing the next step in INFINITI design and electrification, the Q Inspiration features clear and concise lines with dynamic and confident proportions. It is the first manifestation of INFINITI’s new form language for an era of electrified powertrains.
INFINITI is also reconfirming the company’s commitment to electrification. For Chinese car-buyers, this translates into vehicles with increased performance and fuel economy with reduced emissions.
INFINITI reconfirmed that from 2021 onwards all new vehicles will be electric and e-POWER driven, aiming to sell more than half of global sales with electric vehicles by 2025.
INFINITI operates in China via a partnership with Dongfeng Motor Company Ltd. In 2017, INFINITI sold a record 48,408 vehicles in China, a 16 percent increase from the prior year.
“Over the next five years INFINITI is planning to localize five new vehicles in China, tripling our sales here in our fastest growth market, globally. As part of our roadmap to electrify our portfolio, we anticipate that by 2025, more than 50% of new INFINITI vehicles sold globally and in China will be electrified. Together with our partner Dongfeng Motor Company Ltd., INFINITI is pursuing localization in China for China, expanding our network footprint and introducing new technologies, such as our world’s first production variable compression engine (VC-Turbo), and vehicle electrification, such as e-POWER. We will continue to strive to make INFINITI the top premium challenger brand in the market,” said Roland Krueger, Chairman and Global President, INFINITI Motor Company, Ltd.
“The Q Inspiration concept car takes the traditional sedan architecture to its next stage of evolution. A shift towards smarter, more compact and less intrusive powertrains; We were able to create an alternative form with flowing gestures, more engaging in character and more enriching in experience. With its long cabin, balanced proportions and muscular stance, the concept heralds in a new era for INFINITI models,” said Karim Habib, INFINITI Executive Design Director.
