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Nissan Aims to Sell 1.5 Million Electric Cars by 2016

Nissan Motor Co. is aiming to be the world’s No. 1 in green cars, targeting cumulative sales of 1.5 electric cars by 2016 with its French alliance partner Renault SA.

Nissan today announced its new six-year environmental plan, Nissan Green Program 2016 (NGP 2016), planning a plug-in hybrid by the fiscal year ending March 2017 and reducing carbon dioxide emissions by 20 percent per vehicle compared with 2005 levels.

This new plan will focus on three areas: reduction of carbon footprint, shift to renewable energy and an increase in the diversity of resources used by Nissan.

NGP2016 represents the pillar of sustainability in Nissan’s Blue Citizenship, the company’s strategic platform covering the area of corporate social responsibility. Blue Citizenship focuses on three areas: Sustainability, Mobility and Community. Today’s announcement of NGP 2016 is the first of many corporate initiatives under Blue Citizenship.

Nissan Green Program 2016, the company’s third environmental mid-term plan, aims to deliver the following by the end of fiscal year 2016:

Detailed actions under NGP 2016 include:

1) No.1 in Zero-Emission Vehicles: cumulative sales of 1.5 million units of zero-emission vehicles by 2016 across the Renault-Nissan Alliance. On behalf of the Alliance, Nissan will lead the development of an all-new fuel cell electric vehicle (FCEV) together with strategic partner, Daimler.

2) Leading Fuel Efficiency: 35% fuel economy improvement compared with 2005 on a corporate average by launching products delivering class-leading fuel efficiency across a wide range of segments in Japan, China, Europe and the United States such as:
•  An all-new front-wheel drive hybrid model
•  An all-new plug-in hybrid model based on Nissan’s unique technology
•  Introducing a next-generation continuously variable transmission (CVT) and reach 20 million units of cumulative CVT production since Nissan’s first launch in 1992

3) Leading low corporate carbon footprint
Reduce CO2 emissions corresponding to corporate activities by 20% per vehicle compared with 2005 through:
•  Widening the scope of measurable objectives, including logistics, offices, and dealerships in addition to production sites
•  Introduction of renewable energy sources for manufacturing and related facilities

4) Leading closed-loop recycling through being the first in the auto industry to set a recycling objective and adopt a comprehensive closed-loop recycling scheme, including steel, aluminum and plastic. Highlights include:
•  Achieve a recycled resource usage rate of 25% by 2016
•  Apply recycled materials from production waste or end-of-life vehicles and parts into new vehicles
•  Reduce consumption of rare earth elements

Oct 24, 2011Blagojce Krivevski
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Blagojce Krivevski

Blagojce Krivevski is physicist and green technology lover. Keep in touch with Blagojce through his email, web site, Twitter, Linkedin, Facebook and Google+.

October 24, 2011 Electric Car Newselectric cars, NGP 2016, Nissan, nissan electric cars, Nissan Green Program, Nissan Green Program 2016
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