Kia Establishes ‘Purple M’ start-up to accelerate EV mobility services

Kia Motors Corporation has announced the founding of ‘Purple M’, a new mobility service start-up designed to offer customised EV mobility services. Purple M is a new joint venture created in partnership between Kia Motors and CODE42.ai, a Korean technology firm pioneering the transition to autonomous Transportation-as-a-Service (TaaS). Through this new start-up, Kia and CODE42.ai […]