MINI USA is marking Climate Week NYC, the largest annual climate event of its kind, with its North American debut of the new all-MINI Countryman Electric, which makes its first appearance in the U.S. following the World Premiere earlier this month at IAA Mobility in Munich.
Expected to arrive on U.S. shores for consumers in the fall of 2024, this evolution for the largest model in the MINI family is another step in the brand’s journey toward fully electrified mobility and sustainable design.
The new electric Countryman makes it first presence on American shores at a special panel called Driving Forward: The Transforming of Future Mobility hosted by URBAN-X, the leading urban technology startup platform by MINI, at Newlab in the Brooklyn Navy Yard. URBAN-X, which recently welcomed its 13th cohort of early-stage startups, is committed to fostering more sustainable, livable, and resilient cities by nurturing startups that offer impactful climate technology solutions.
“The all-new MINI Countryman Electric is a significant step as MINI moves to becoming a more sustainable and fully electrified brand by 2030.” said Mike Peyton, President of MINI Business Innovations LLC, and Vice President of MINI of the Americas “Sustainability is also a key mission of URBAN-X, our start-up accelerator focused on climate tech innovations that help make city life better. That’s why it’s a perfect fit to showcase our next new electric MINI at URBAN-X on the occasion of Climate Week NYC.”
A bold new addition to the MINI family, the all-new MINI Countryman Electric boasts a revolutionized digital ecosystem, greater utility, electric power output that keeps the “fun to drive” spirit going, and a design that is forward-thinking but unmistakably MINI. At the event the New MINI Countryman Electric’s North American debut takes place alongside the appearance of the new BMW CE-04 battery electric scooter and the BMW iX5 Hydrogen prototype that showcases the company‘s development of hydrogen technology for future series production.
The panel at URBAN-X also features Alexander Bilgeri, BMW Group Vice President of Corporate Communications for Human Resources, Production, Purchasing and Sustainability, as the session explores the transforming future of mobility with several start-ups and innovators. As part of the panel Bilgeri is presenting the BMW Group sustainability strategy and the company‘s plans to meet its decarbonization targets by 2050.
