Sales of BMW Group electric and plug-in hybrid electric vehicles decreased 37.6 percent in August 2019 vs. August 2018.
Model changeover has limited the current BMW Group electrified lineup to six models including the new BMW 745e and the BMW i3, BMW i8 Coupe, BMW i8 Roadster, BMW 530e, and MINI Countryman plug-in hybrid electric vehicle.
Several new plug-in hybrid BMW models will arrive in 2020. The fully electric MINI Cooper SE will also arrive in 2020.
By 2023, the BMW Group will have 25 electrified models on the market, more than half of which will be fully electric.
Overall, BMW brand sales increased 7.2 percent in August 2019 for a total of 25,505 over the 23,789 vehicles sold in August 2018. Sales of BMW Sports Activity Vehicles – X1 through X7 models – increased just over 21% in August 2019 vs August 2018 and now account for 56% of BMW brand sales in the U.S.
For August, MINI USA reported 3,911 vehicles sold, an increase of 2.9 percent from the 3,800 in the same month a year ago.