Ford Motor Co. is offering a major discount of up to $10,750 on leasing its 2013 Ford Focus Electric for buyers taking retail delivery by April 1.
Ford has also dropped the base price of the Focus EV by $2,000 for cash sales. In addition, Ford is offering a $2,000 cash discount on the Focus EV and 1.9 percent financing if the electric vehicle is purchased through Ford Motor Credit.
Ford is also offering a cash discount of $2,000 on the 2013 Ford Focus Electric. The discount brings the price of the 2013 Ford Focus Electric down to $29,245, including a $795 destination charge.
Ford says that a customer could get a 36-month lease with 10,500 miles a year for about $249-$285 a month with $930-$2138 due at lease signing (dependent on those who qualify with pricing varying by location).
The incentives are similar to what General Motors was offering last year on its slow-selling Chevrolet Volt plug-in hybrid, when it offered about $10,000 discounts on Volt leases – a figure that also included the $7,500 tax credit. Nissan also dropped the price of its new 2013 Leaf EV by 18 percent to $28,800.
GM tripled Chevrolet Volt sales in 2012 to 23,461 and Nissan sold 9,819 Leaf EVs, while Ford sold just 685 of the 1,627 Focus Electric EVs it built in 2012.
These are the other deals available on the market today:
– 2013 Leaf SV – $219 a month with $1,999 due at signing
– 2013 Chevrolet Volt – $299 a month with $1,529 due at signing
– 2013 Toyota Prius Plug-In – 0% financing or $349/mth lease with $3,499 due at signing
– 2013 Honda Accord Plug-In – $429 a month with $2,499 total due at signing
