Enel X Way North America, maker of the Juicebox EV chargers, has decided to close its electric mobility business in the US and Canada effective October 11, 2024.
According to Enel X, an experienced third-party firm will be appointed to manage the company’s affairs and ensure that the closure is handled with the utmost care and professionalism. The appointed firm will be responsible for managing the remaining obligations and communicating directly with customers and partners regarding the closure.
This decision is in line with the Enel Group’s strategic approach to e-mobility that pursues further growth by providing bundled offers, including private charging solutions, to its electricity customers as well as by developing public charging infrastructure in countries where it has an electricity retail business. By contrast, Enel North America has no retail electricity customer base and was active in the e-mobility segment only through the sale of charging hardware and software.
Additionally, the dynamics of the EV market in the US have changed quite a lot in the last year and, like many other companies, Enel X Way North America has been impacted by high interest rates which have increased the cost of scaling the charging infrastructure business in a framework of sustained uncertainty where EV sales growth expectations have not been met.
It seems Enel X is abandoning its customers. While chargers may physically function, essential software support, including the app and customer service, will be discontinued. This is especially problematic for Juicebox commercial chargers, which will become completely useless without the necessary software.
Here’s what you need to know:
– Residential charging hardware (JuiceBox) will maintain the physical operating ability to charge vehicles.
– All Enel X Way software will be discontinued. Commercial charging stations will lose functionality in the absence of software continuity.
– The Enel X Way App and all other Enel e-mobility apps in North America will be discontinued and removed from the App Store.
– Enel X Way customer support is no longer available, effective immediately. Any Enel X Way related questions and claims should be directed in the coming days to the claims information page (available soon).
The decision to close Enel X Way USA, LLC and related impacts do not apply to Enel X Way customers in other countries outside of the U.S. and Canada.