Karma Automotive aired its first TV commercial, ahead of the start of deliveries of the Revero luxury plug-in hybrid car later this month.
The 30-second TV spot, called “Delivery,” aired on CBS during the 2017 U.S. Open Polo Championship, for which Karma is a sponsor. The commercial featured Revero deliveries to waterfront mansions in Florida and California.
Available in an exclusive assortment of paint schemes and interior trim, the 2017 Karma Revero starts at a price of $130,000. That’s a bit of a jump from the original Fisker Karma, which was priced at $103,000 back in 2011.
The Revero’s plug-in hybrid powertrain is nearly identical to the original Fisker Karma: a GM-sourced Ecotec 2.0-liter turbocharged four-cylinder engine delivering 260 hp pairs with twin electric motors that run on a 21.4 kWh lithium-ion battery pack from A123 Systems.
The 403 hp combination results in the ability to charge from zero to 60 mph in 5.4 seconds in Sport mode and reach a top speed of 125 mph.
Owners can plug in for a battery range up to 50 miles and the gas-powered generator extends the total range to approximately 300 miles. Fast-Charging brings the HV battery to 80 percent state-of-charge in 24 minutes. The solar roof not only charges the 12V battery, but also charges the HV battery adding 1.5 miles to the electric range, depending on weather conditions.