Fiat celebrates the success of New 500’s ‘KIRI’ project with 7,300 users generating over £635,000 worth of rewards

Celebrating the success of Fiat’s first-of-its-kind collaboration with Kiri Technologies – which has seen 7,300 active users join the program – the project has been updated to introduce re-branded ‘FIAT e.Coins’ (formerly ‘KiriCoins’) and a brand new visual layout for the Fiat app. Since launch, 30.5 million Fiat e.Coins have been accumulated, valuing over £636,240 […]