Mercedes-Benz is returning to IAA Mobility from September 5 to 10 and is once again defining class with the world premiere of the new Concept CLA Class, the forerunner of a new model family at the gateway to Mercedes-Benz.
In the age of electric mobility and digitalization, this concept car demonstrates the company’s vision to elevate the segment through aesthetic and extraordinary design, long-range efficiency, pioneering innovation, sustainable materials and an entirely new operating system, MB.OS.
“The Concept CLA Class is the forerunner for an entirely new portfolio of electric-first vehicles that will serve as the gateway into the world of Mercedes-Benz. We will massively elevate our offering in this segment – developed from scratch on our new dedicated MMA platform. All of these models are designed to fulfil one mission: Redefining every aspect of what customers can expect in this format,” said Ola Källenius, Chairman of the Board of Management, Mercedes-Benz Group AG.
The Concept CLA Class is the forerunner of the first model family designed on the all-new Mercedes-Benz Modular Architecture (MMA) platform. It marks the next step into the electric future of Mercedes-Benz.
Using a next-generation, ultra-efficient electric powertrain that is directly derived from the groundbreaking VISION EQXX program, this hypermiler is the “one-litre car” of the electric age, with a range of more than 750 kilometers (466 miles) (WLTP) and a consumption of around 12 kWh/100km (5.2 mi/kWh).
