The PEUGEOT MICRO e-Kick electrically assisted scooter has received the Red Dot Product Design 2017 award for its high-end design and the solution that it provides in meeting sustainable urban mobility challenges.
It is the first award received by PEUGEOT and MICRO for its high-end electrically assisted scooter, launched at the same time as the new PEUGEOT 3008 SUV.
Peugeot stated that the jury loved the “innovative design quality and the e-Kick’s remarkable performance.”
PEUGEOT and MICRO created the e-Kick as a sustainable mobility solution for urban travel. Its user can ride the last few kilometers of their journey after parking their car. What’s more, the e-Kick can be loaded in the boot of a car. Weighing only 8.5 kg, the scooter reaches a maximum speed of 25 km/h (15.5 mph) and has a battery life of 12 kilometers (7.5 miles).
The ingenious “arm-handlebar” designed by Peugeot Design Lab enables “multimodal” travel, folding in a matter of seconds. Peugeot e-Kick can be used in three ways: riding, transporting the scooter once folded, and taking the metro, bus or train with its compact design.
A premium electrically assisted scooter, the e-Kick came onto the market in November 2016 in Europe, at €1,190 including VAT. It is available at some MICRO outlets, some PEUGEOT outlets and in the MICRO and PEUGEOT Lifestyle online shops.
The prize will be awarded on 3 July in Essen, Germany.
The Red Dot Product Design award is an international prize awarded annually since 1955. Each year, 39 international experts – designers, architects and teachers – nominate the best achievements of the year. The e-Kick will be on exhibition for a year, as of 3 July, at the Red Dot Design Museum in Essen.
