Lucid Motors, which seeks to set new standards for sustainable transportation with its advanced luxury EVs, today announced that it will unveil the production version of its groundbreaking luxury electric vehicle, the Lucid Air, in an online reveal on September 9, 2020.
At the same time, the company shared updates on its growth and progress across a range of areas related to its workforce, its manufacturing infrastructure, and the ongoing development of the Lucid Air.
As Lucid’s 1,000+ employees return to work in a phased approach based on local and state mandates – with none ever laid off or furloughed – they resume vehicle development work that was only briefly delayed during shelter-in-place. Furthermore, that effort is accelerated by over 160 new employees who were hired in the last 90 days alone, with the goal of adding over 700 by the end of 2020.
Updating original plans for an April premiere at the New York International Auto Show, Lucid will now unveil the production version of the Lucid Air during a global online reveal in September. In addition to the vehicle’s final interior and exterior designs, new details on production specifications, available configurations, and pricing information will also be shared.
“Although we are experiencing an unprecedented time in our history, the determination of this company’s employees in developing a game-changing electric vehicle burns ever more brightly,” said Peter Rawlinson, CEO and CTO, Lucid Motors. “Our mission is to deliver sustainable luxury with class-leading range in the form of the Lucid Air, and we are closer than ever to turning that dream into reality.”
In parallel with the development of the Lucid Air, the company has also made great strides in expanding its manufacturing infrastructure. Lucid’s factory in Casa Grande, AZ — the only purpose-build facility in the US for electric vehicle production — is on target for the completion of construction on its phase one build this year.
In addition, major components and equipment for the paint and shell lines are being installed and are coming online in advance of the completion of construction. The coming weeks and months will see an acceleration of this critical process.
“We’re building a brand-new factory to produce the world’s first true luxury EV,” said Peter Hochholdinger, VP of Manufacturing, Lucid Motors. “That requires an incredible amount of effort and planning, with our ‘just-in-time’ model continuing to serve us well as we enter this critical home stretch.”